Impactful branding generates impact.
Since 2024, Creators has dedicated part of its time, knowledge, and the results generated by its projects to strengthening organizations that promote positive impact.
Throughout these years, we have had the privilege of developing projects such as the branding for UMMAS – Women Against Cancer and the visual identities of the Dialogue Facilitators of the Cooperation Project and Jeová - Conscious Car Wash.
In 2026, we decided to transform this practice into a permanent commitment.
We structured a model based on cross-subsidies, in which part of the results generated by corporate branding projects is reinvested to subsidize branding and communication projects for civil society organizations.
We believe that good causes also deserve good brands.
Because communicating better expands the capacity to transform.
Whom do we seek to strengthen?
Impact Branding is exclusively aimed at organizations that lack financial resources , such as NGOs, associations, institutes, collectives, impact businesses, environmental initiatives, cultural projects, and other organizations committed to the positive transformation of society.
We believe that a strong brand can make a difference at various points in the journey. Therefore, we welcome both organizations with an established presence and early-stage initiatives looking to build a strong brand from the start.
On the side, you can see one of these examples. The transformation of Jeová's business demonstrates how strategic branding work can strengthen an organization's perception, expand its communication capabilities, and generate more trust among those who believe in its cause.
Each project is developed according to the needs of each organization and may involve brand strategy, positioning, visual identity, communication, digital platforms, and other elements that strengthen its ability to mobilize people, generate trust, raise funds, and expand its impact.
How it works
01. Sign up
Tell us about your organization, its mission, and the communication challenges you face.
02. Creators Analysis
Our team will evaluate each initiative considering its financial capacity, potential impact, brand challenges, and how a branding project can contribute to strengthening its performance.
03. Selection
We will periodically select organizations to receive a design or communication project, funded by Creators.
04. Joint construction
The entire process is collaborative, based on listening, dialogue, and co-creation. We don't just create for people; we create with them.
Register
Impactful Branding
This initiative was created to support civil society organizations that promote positive impact but currently lack the financial resources to invest in brand and communication strategies.
Please allow approximately 10 minutes to complete this form. The information will be analyzed by the Creators team and will help us understand how branding can contribute to strengthening your organization's performance.
How does the selection process work?
Since program resources are limited, all applications undergo an evaluation process conducted by the Creators team.
The selection process considers a set of criteria, including:
The organization's potential impact.
The importance of the cause.
The timing of the organization and the transformative potential of branding.
The need to strengthen the brand and communication.
The financial capacity to invest in this type of project.